The present generation is the biggest consumer of online home services. Due to their busy lifestyle, they tend to prefer services that are available on demand. The rapid emergence and growth of the smartphone market have created an opportunity for home services companies to expand their operations. On-demand home services app can be provided by various companies such as house cleaning services, garage services, and home maintenance services.
After COVID, the rise in the number of people using home services has increased significantly. According to the reports, it is estimated that the potential market could be worth USD 4730.31 billion during the year 2021-25. This has made it possible for business owners and entrepreneurs to expand their operations in the field of the on-demand home service industry.
- The growth of the On-demand home services market is increased by 30.14% in 2018.
- The On-demand market revenue for home services will hit $869.95 Billion during the years 2017 and 2022, revenue is estimated to increase.
- Around $50 billion was generated through the landscaping segment and employment of around 900k people in the United States only.
- The moving and storage market has around 8,000 companies involved who produce around $12 billion of collective revenues.
However, other projections suggest that a significant portion of the industry would stay controlled by the big competitors.
So, if you’re thinking about creating your own on-demand mobile app, here are some things to think about and questions to ask your app developer if you want to be successful in the on-demand home services app industry.
Table of Contents
- 1 Strategy to Build On-Demand Home Services App Development
- 2 The Services You Can Provide On Your On-Demand Home Service App
- 3 How On-Demand Home Services App Makes Money?
- 4 How to Make Your On-Demand Home Services Application?
- 5 Advance Features for Home Services App Development
- 6 Technology Stack On-Demand App Services App
- 7 Cost to Build On-Demand Home Services App
- 8 In Conclusion
Strategy to Build On-Demand Home Services App Development
By expanding their lifestyle, a range of enterprises are encouraged to have their goods and/or services available on demand. This sector has grown dramatically since Uber, a taxi-on-demand service achieved huge success.
In the on-demand industry, a wide range of enterprises has entered and become competitive. However, developing on-demand software and receiving orders is not simple. Market research, design, app feature development, and app marketing are the three primary elements in implementing an on-demand business plan.
But, if you’re having trouble figuring out how to get the most on-demand downloads and make money from them then don’t worry, we are here with a complete strategy to help you build an on-demand home service application.
Identifying the Audience & the Problem You Want To Solve
How can you make an app if you don’t know who you’re making it for or why you’re making it?
You can’t; this is a lie. You may do so, but I tell you that the app will make no sense until it is completed.
The most successful businesses stick to a timetable. You’re not alone. With an on-demand business — or a service — this involves thinking about who your clients are and what their needs are. The most suitable way to open up information in a product app is to do a user study.
Hence, you should begin by finding out the type of questions that your on-demand application can answer. What are people’s reactions to that? Will you be able to fulfill a requirement? Will people enjoy getting food? Do you want your haircuts to be as simple as a click tap? The qualitative and quantitative analysis will provide answers to you for every question like these.
Yes, as soon as your project begins, you will undertake research that will yield a large amount of data that you will need to build your application properly. As a result, you must first evaluate the parameters of the target market.
Selecting the app with the lowest competition
Choose particular goods or services where there is less likely to be competition. You should search for the services that are being requested by your competitors. If you won’t do so, you won’t be able to survive.
If so, hunt for the breakouts and give your consumers anything or something that no other seller offers. Hence, your on-demand application would provide users with an amazing way to receive and utilize the information.
Implementation is the fuel that propels a fresh concept forward. “What if, instead of being scared and thinking, someone steals my plan?” Research about the number of people that want to buy based on your on-demand submission. Create and fill out surveys for actual customers. Digital and physical methods can produce the most precise and large volumes of findings.
You should ask for the survey form at locations where your product or service’s target customer is most likely to be found. It offers you a fair idea of how many people would be interested in buying your products and gives you the signal to keep going.
Also, you can make use of social media and run an online social media survey to find out whether your product idea is realistic and likely to succeed.
Identify The Key Players & Functionalities You Need
The numbers of players your on-demand program require to operate are:
- Services suppliers of services
- Management team/operations.
For example, UrbanClap has partnerships with companies that provide services as well as individual service providers, and there are people who manage everything from the backend. Then there are clients or people who are looking for the services that they offer on their app.
Because of all of these different players, on-demand apps can become complicated. All parties involved in an on-demand operation expect a variety of functions and features. This may imply separate applications within a single app, or it may imply that multiple players are able to create entirely independent devices.
Marketing: Spread the Word All Over
After the app idea has been formatted and deemed likely to succeed, the marketing strategy should be implemented. Yes, marketing will begin before the first line of code is written.
Create a website for a single-page app; in short, the landing page, and inform your audience about the app’s release. Inform them that your app will be fantastic and useful. Mention the features and anything else that a customer might be interested in.
This gives you a good idea of what your app will be like. It is a preventive marketing strategy used by a number of app developer companies.
Intuitive App Design
Having a user-friendly interface is very essential as it offers your app the best value that nobody else can deliver on request. Your favorite person is probably an app that allows you to conduct self-search and only requires a few steps to evaluate the product you desire.
The contrasting colors used in a logo would draw attention while keeping the text readable. Consumers or users should be able to immediately identify and order the medicine without any hassle. Intuitive application design can help to attract new consumers while also retaining existing ones.
Offers & Discounts
Frequent offers and discounts offered on your application will help you acquire a massive number of customers. Loyalty programs, bonus points, and merchandise are just a few of the methods you can use to grow your customer base. You may also provide coupons for discounts. It’s the safest method to maintain consumer trust.
Keep Marketing the App
Advertising is the soul of any enterprise. Similarly, if you want to preserve accepting orders through your app and preserve the income flowing, you may advertise it all of the time.
Make use of the media and different advertising platforms to promote your merchandise. You would possibly need to feature a seek engine for your iOS app. This propels you to the top of the charts and attracts the target market’s interest to you.
In widespread, growing, and efficaciously handing over an on-demand app isn’t always a bit of cake. There is a lot of work worrying about finalizing the software program and developing the cease-to-give-up technique.
As a result, choosing the proper call for a production agency with expertise and revel in is essential with a purpose to successfully entire the commercial enterprise. Preparing your utility isn’t like racing to the end line; it’s more like planting a seed and continuing watering it with marketing to reap the advantages.
The Services You Can Provide On Your On-Demand Home Service App
Home Cleaning and Repair
There are several options that come under home cleaning and repair that you can offer by your on-demand home-service app development. For example, Electrician, plumber, geyser repair, carpenter, home deep cleaning, etc.
Tutors and Lessons
Tutors and lessons can also be a good idea that can be offered through your on-demand home-service app. You can provide tutors for different subjects like commerce tutor, English tutor, mathematics tutor, etc.
You can offer a lot of help to the customers with the help of shifting homes services via on-demand home-services app development. Its examples are packers and movers, pest control, bathroom or kitchen utilities shift, etc.
Home Design and Construction
You can also offer home design and construction through your on-demand home-service application. It includes interior designers, CCTV camera installation, painters, architects, etc.
Party and Event Services
Party and event services can be offered via the on-demand home-service application. It may include a birthday party, party makeup artist, event photography, etc.
Health and Wellness
Health and wellness is also another amazing idea of the services that can be offered with on-demand home-service apps. It includes physiotherapy, dietician, yoga trainer, fitness trainer, massage, etc.
Another excellent service in the list of services that can be offered through on-demand home-service app development is wedding service. It includes wedding photography, bridal makeup, wedding planner, pre-wedding photoshoot, etc.
You can also offer business services via on-demand home-service apps. Its examples are web designer and developer, lawyer, CA for tax registration.
There are several services for kids that can be offered through on-demand home-services app development. It includes a home tutor, baby photographer, guitar tutor, etc.
How On-Demand Home Services App Makes Money?
On-demand home services apps such as Urban Company were started in the year 2014. In the year 2019, a growth of 150% was reported by the company, and by the year 2020, the revenue increased by 103% more.
Usually, the on-demand home services app makes money using the following models:
Commission-Based: The company acts as the middleman between the service provider and the customers. The service provider has to pay a certain commission to the company when the customers complete the order.
Lead Generation: Certain requirements might not be listed on the app or what if customers need these services for a longer period of time. In such a case, the on-demand service provides leads from experts to their customers and charges them both for lead generation.
There has been a drastic rise in the industry in the number of customers who are actively looking for efficient services like these.
How to Make Your On-Demand Home Services Application?
Step 1: Deeply Analyze and Research Your Market
The first and most critical stage in on-demand home services app development is to do a thorough market analysis.
You must first gain a thorough understanding of the current market offering before utilizing this knowledge to identify a gap in the solution to your problem and provide a fresh, comprehensive solution.
Deep research on the market will help you find:
- Who are your competitors?
- What are their strengths and weaknesses?
- What is their strategy?
- What are their customers’ reviews on social media?
- What is their unique selling point?
When you have the answers to those questions, you should be able to avoid your opponents’ mistakes, double your tactics, and specifically identify your specific solution to the problem and the direction you pursue in solving it.
As we all know, there are millions of iPhone apps in the market, so you’ll want to make sure yours stands out.
Step 2: Select The Type Of App– Hybrid, Reach, or Native?
It is very essential to make operational decisions on time. When picking between a natural, hybrid, or mobile app, there are also ramifications for possible growth and management. That is why, in order to make the finest selection feasible, you must maximize your market study, as well as your primary goal and talents.
For heavy-duty applications like playback, photographs, or videos, native applications are appropriate. Web apps, on the other hand, are best suited for individuals who demand rapid upgrades but do not require access to the application’s native functionality.
All of these formats are on the other end of the spectrum, with mobile apps being the most expensive to develop and locate in app stores, while web apps are simple and inexpensive to develop but cannot be distributed through app stores or accessed by customers.
Hybrid apps combine the best of both worlds by using the same code for both platforms, gaining access to all of the device’s features, and being available in both app stores. Moreover, they are applicable to a broad range of systems and frameworks, including efficiency, utility, and business applications.
After you’ve decided on your application form, you’ll be able to properly delegate your money and arrange the full software procedure.
Step 3: Understand Monetization Options
In your organization and sector, an app might serve a variety of purposes. It is obvious to drive revenue directly from the app, while others may simply be a tool for your public or indirectly assist specific steps in your sales process and enhance your brand’s adaptability.
As with any other option, there are advantages and disadvantages to taking this way. Because you can now change your mind later, you should first gain a better understanding of all of the models and handle the production of your mobile app based on what is best for your market.
Step 4: Plan Your Business
Once you’ve gained an understanding of the app market, it’s time to make more specific plans. Starting with a strategic strategy is a fantastic idea. It enables you to prevent or save money on unneeded expenses. Despite the fact that implementing a technique from our experience into practice all at once is incredibly tough.
However, if you plan ahead of time for the short term, you will be able to prepare for longer periods of time in the future.
The most important aspect of this is to keep the plan in mind at all times. Remember that the software provider is very innovative as well as profitable, allowing you to take a long-term approach without wasting time making decisions.
For a short period of time, a business plan should not be overly complex and detailed. The main steps should be concisely defined and also outline the most important steps in its development. It must also include information on the costs and potential funding sources.
Step 5: Form Your Pre-Launch Strategy
If there is one aspect that has such a major impact on the app’s success when it comes to promoting and extending the product, it is branding, PR, pre-launch activities, outreach, and simply a general online presence.
Perhaps you’ve discovered that it’s too early to fantasize about strategy before you’ve even begun to create. Additionally, if you will create a buzz for your app even before it is available in the app store, then it would definitely multiply the efforts in the long run.
Step 6: Security Measures
Finally, the benefit of taking this decision early is that you will have time to obtain the necessary legal counsel, as well as prepare and enforce security precautions in an app.
Customers’ data is the most valuable commodity, so ensure that you have systems in place to capture, administer, preserve, and mitigate all potential safety threats.
Once you’ve completed these preparatory steps, you’ll be ready for a smooth delivery and launch of your device growth!
Advance Features for Home Services App Development
Several features are offered by on-demand home-service applications to the customers, admin, and service providers. Let’s discuss each one of them in detail.
Features for Customer Booking App
|Quick Booking||The smartphone app allows customers to swiftly register. Companies allow customers to register or sign up using their phone number, email address, or Facebook account. Customers can rapidly book services after completing the signup procedure by sorting their requirements.|
|Instant Notifications||You can increase customer retention by integrating the real-time notifications feature in your application. Customers can check the status of their orders without having to open the app. In the push notifications they receive, 52 % look for relevant information and offers. Hence, you can make use of these instant notifications for promoting your service and notify them about the most recent discounts and deals going on.|
|Easy Browsing||The convenience of browsing to a specific service is one of the primary USPs of on-demand services. Customers can quickly navigate to the services they are looking for and refine their search using the filters given.|
|Rating & Review||This is an extremely useful feature for new customers that are interested in using the services. Existing clients can give feedback on the services they’ve received. This feature enables new customers to choose highly rated specialists for their service as per their choice.|
|Payment Management||After the service provider has accepted the order, customers can pay using a credit card, debit card, Paypal, or another third-party wallet. The date and time for the appointment are booked by the service provider once the payment is received.|
Features for Admin Dashboard
|Comprehensive Management||This provides business owners with a bird’s-eye view of managing and tracking all aspects of their home services from a single dashboard.|
|Promotion Management||Promotions in the form of regular discounts and offers are required for an effective marketing campaign to run. You may establish significant discounts and specials on the on-demand services marketplace, enhancing your brand’s visibility.|
|Listing Management||It enables the business administrator to maintain control over the service listings and providers on their home services app. They can add as many services and providers as they want, as well as set their own pricing and taxes.|
|Analytics||The analytics feature is essential if you are an administrator and want to keep track of your progress. Integrating this feature in your application enables you to see the most popular services, registered clients, and completed orders as well.|
|Feedback Management||This allows the administrator to send unfavorable consumer comments to service providers. Therefore, this helps the admin to provide flawless service by choosing great professionals. It is very helpful in identifying gaps and improvising.|
|Manage Discount & Promotions||To engage and retain customers, business owners can create different discounts, promo codes, and discounts. To increase your ROI, you can conduct as many promotional campaigns as you want.|
Features for service provider app
|Easy Registration||To bring service providers on board, the onboarding process must be seamless and rapid. The service providers must be ready to work once the registration process is completed.|
|Easy Registration: Real-time Chat||Service providers should be able to communicate with their customers in real-time via an integrated chat system. Customers can use this tool to fix their problems and get the help they need.|
|Route Optimization||For service providers to assure speedier delivery of services, the route optimization option is required. To ensure on-time arrival and cost-effectiveness, this program estimates the quickest and shortest route.|
|Track Earnings||This feature in your application allows vendors to track their revenue on a weekly, monthly, or annual basis. Also, it allows them to keep track of transactions along with cost estimation for each service.|
Technology Stack On-Demand App Services App
Application and Data – NGINX, MySQL, Ruby, Rails
Utilities – Google Analytics, Amazon CloudFront, ElasticSearch, Amazon Route 53, Mixpanel, Optimizely, Mandrill, Braintree, Looker, CameraTag
DevOps – New Relic, Bugsnag, Solano CI, Server Density
Business Tools – G Suite, AdRoll, SnapEngage, MadMimi
Cost to Build On-Demand Home Services App
There are various factors responsible for the overall cost of developing any home services business app such as features, technology, platform, developer’s cost, the complexity of an application, location of the company, and more. The overall cost for on-demand home service app development may vary depending on the hourly price for hiring on-demand home service app developers.
For example, the hourly rate of developers in countries such as Europe or America is approximately $150-200 per hour. The developer’s cost for your on-demand home service app development is around $80-$130 per hour in Asia. Here are some essential factors that affect the overall cost is:
- App Platform Required
- Selected Theme Design
- Content Inclusions
- Developer Hired
- Features Included
- Hosting & Maintenance Costs
The overall estimated cost for on-demand home service app development such as Urban Company clone can cost you somewhere between $15,000-$25,000. The cost may increase up to $45,000 depending on the features integrated. Adding advanced features can increase the overall cost.
Make sure that you have a market for such an app. After that, the task is to make the platform lucrative for both home-service professionals and homeowners. Coming up with your unique value proposition for both segments is an ideal place to start. Choose a team that compliments your ideas, and discuss your idea with people you trust before you invest in it.
If you are planning to build your on-demand home services app then ensure to choose the right app development company by your side. A leading home services app development company like Echo Innovate IT can provide you the top-notch services. We have highly skilled app developers who can craft your dream application into reality and we ensure your business idea is in safe hands with us.